Immedia’s encoding chip solutions are based on its HPLC System Architecture, which supports Full HD (1080p30/720p60) video compression with superior image quality, high coding efficiency, ultra low latency and minimal power consumption, all at very low BOM cost.

Competitive encoding technology vendors  generally adhere to a well understood price performance curve:

Immedia’s HPLC system architecture and NoDRAM technology place Immedia at the forefront of high volume codec solutions, offering the performance of high end solutions at very low cost:

The HPLC architecture incorporates state of the art coding and ISP (Image Sensor Pipeline)

technologies developed by Immedia’s world class team of image processing and coding experts. OEMs utilizing Immedia’s chips can offer superior Full HD encoding camera solutions while achieving the absolute lowest possible BOM costs.